Dec 10 2007
User Generated Ads [UGA]
“This video, advertised in small, creative-oriented print publications, and on Facebook and MySpace, directs users to changeadvertisingforever.com, actually the home of user-generated ad site GeniusRocket.com. Mark Walsh, CEO of the company—as well as co-founder of Air America Radio and an Internet strategist on John Kerry’s 2004 presidential campaign…” offering users up to $20,000 for ads that meet the needs of their growing portfolio of clients….
“Perry says they have a special interest in budding industry players, from wedding videographers to ad students. “There is tremendous talent in Des Moines, Iowa, or Madison, Wis.,” says Perry. “These are people who don’t have access to major brands, major corporations to get their work showcased. It’s hard to get a job at DDB New York if you live in Des Moines.” more at Adweek
